min read

Announcing Holdings

In the wake of recent bank failures, companies rushed to find a new, trustworthy financial partner to support their growth. Some flocked to the largest banks for perceived safety, but most repeated the same mistake as before—they concentrated all of their cash at a single institution.

As experienced fintech professionals, we understand the challenges you face when it comes to managing your finances efficiently and confidently. That's why we've been working tirelessly over the last nine months to develop a solution tailored to your needs, and we're thrilled to finally share it with you.

Introducing Holdings: the innovative, user-friendly financial platform designed to help small businesses like yours diversify, protect, and grow your assets. We're excited to announce that we've already begun onboarding the numerous businesses that have signed up, and we invite you to join us at

Our flagship product is a high-yield cash account, offered in partnership with Evolve Bank & Trust, Member FDIC. This account seamlessly integrates with your existing business banking setup, providing up to $5M in FDIC insurance—20 times the average—along with an impressive 4%+ annual yield. With Holdings, you can access your funds through same-day ACH transfers, eliminating the typical 3-5 day wait associated with most yield-generating accounts. It's our way of making sure your money works harder for you, while still keeping things simple and easy to manage.

What sets Holdings apart is our intelligent platform that automatically spreads your cash in $250K increments across a network of trusted financial institutions, ensuring optimal diversification and protection. As we grow, we plan to expand our offerings, empowering you to diversify across a range of asset classes. Think of us as your financial sidekick, always looking out for your best interests and helping you navigate the complex world of business finance with confidence and ease.

At Holdings, we're not here to replace your primary bank but rather to complement it. We recognize the importance of your existing banking relationships and day-to-day financial operations. Our focus is on providing you with the tools and expertise to maximize the potential of your idle cash, all while maintaining the simplicity and efficiency you value. It's like having your own personal financial advisor, without the hefty price tag.

To deliver on this promise, we've partnered with respected financial institutions, including Goldman Sachs, Stone Castle / US Bank, Zions Bank, Capital One, Evolve Bank & Trust, and others. We've been building in stealth since July 2022, backed by $4M in funding from Album VC, Fin Capital, and other renowned investors. Our team brings a wealth of experience from across the fintech and banking sectors, so you can trust that you're in good hands.

At Holdings, we firmly believe that small businesses like yours deserve access to the same powerful financial strategies and assets that larger institutions use to diversify and manage risk. Our mission is to level the playing field and empower every small business to thrive in today's competitive landscape. We're here to help you build the financial confidence you need to succeed, one step at a time.

Take control of your business's financial future and experience the peace of mind that comes with smart, efficient financial management. Sign up now at and join the Holdings community—we can't wait to support you on your journey to financial success!

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